How to find good names for cars
Marcel Botton, CEO of Nomen, was invited to the automobile weekly Television show Turbo to talk about how to create brand names for cars and the importance of naming strategies in the automobile sector.
Watch the video (in French):
How to create a good name
This article "A good name" written by Emma Peto, country leader of Nomen UK, tells us the secret of how to create a good name. Read the article
Publié dans Nomen in the News le 13 January 2011A case study “A Sprinkle of Fun that Helps Keep Kids Healthy”
This is an article of a case study written by Nomen UK.
Publié dans Nomen in the News le 12 January 2011A perfect brand doesn’t come lightly
An article about brands creation was published in the Italian Magazine "Panorama Economy" on September 2010. In this interview with Gianluca Billo, country leader of Nomen Italy, we will find out how a perfect name is created.
Read the article (in Italian "Il brand perfetto? Non s'improvvisa") Publié dans Nomen in the News le 10 September 2010Appealing brand names are a must (in Turkish : « Markalar provokatör olmali »)
An article about name creation and Nomen published in the Turkish business magazine Capital on October 2009.
Read the article
