Healthcare
NOVESCIA
CUSTOMER: GROUPAMA/FINAMA
NOVESCIA, an original name with the prefix “Nove” (New in Latin) for a fast-growing group which intends to unite clinical laboratories in France, conveys innovation and creativity, consistent with the company’s slogan – Another view of biology.
AMAVITA
CUSTOMER: GALENICARE
AMAVITA, could be literally translated to “A ma vita” in French (To my vita, “vita” means “life” in Latin), meaning “for my health”. As the name of the largest pharmacy network in Switzerland, it expresses friendliness with three letters A. Accessible and rich in meanings, it is also consistent with objectives of the company – it is all for your health.
KORIAN
CUSTOMER: Suren et Medidep
Built from kor, KORIAN refers to heart and body but also to Coriander, a spice that tickles and evokes energy and dynamics.
BIOMNIS
CUSTOMER: MERIEUX LABORATORY
An international and beautiful name to express the main values of the laboratory : a cutting edge expertise in biological analysis (BIO), modern vision and international ambition (“omnis” is a latin root meaning everywhere) with human-based values.
AMATSI
CUSTOMER: CRID PHARMA
AMATSI means “medicine” in the Ewe language (dialect of Togo) and the pronunciation is similar to “pharmacy”. Simple and positive, this name expresses diversity and modernity.


