All of our consultants, from our linguistics specialists and communications professionals to our marketing consultants and legal experts, are passionate about what they do. This passion, combined with our extensive experience and time-honed skills, drives every one of your naming and identity projects.

Emma Peto

COUNTRY LEADER, NOMEN UK

Emma, with more than 7 years experience in naming, has created leading brand names for a wide range of products, services and companies including: Vodafone, Kellogg’s, Bio Products Laboratories, Danone, Diageo, Bacardi, Honda, Hovis, Arla foods and the Royal Bank of Scotland.

Gianluca Billo

Gianluca Billo

COUNTRY LEADER, NOMEN ITALY

Now a general manager and partner of Nomen Italy, Gianluca began creating names for Nomen Italy in 1992. He has led national and international projects for large Italian and Italian-affiliated companies in almost every industry. Prior to joining Nomen Italy, Gianluca worked in the marketing department of one of the largest Italian art book publishers. He also enriched his marketing and research skills at a marketing and psycho-sociological research company and during a one-year program in marketing management. Gianluca graduated from The Université Statale di Milano, where he studied Italian literature and fine arts, specialising in languages used in contemporary art.

Eric Bonnet

DESIGN DIRECTOR, ID&CO

Thanks to his experience in advertising and brand agencies (BETC Euro RSCG, TBWA, Plan créatif), Eric has worked for lots of key accounts (L’Oréal, Peugeot, Chanel, AXA, Orange, Philips,TGV, Accor…). Today Eric manage the design activity for Nomen, with a strong focus on accompanying change for external and internal stakeholders. He created and acompanied the launch of corporate identities (Mersen, BGE, Blackbody, L’Esprit Jardiland, Nacarat, Sferen…) as well as product and services brands (for La poste, SNCF, AIR France). Experiences that he sometimes shares as a lecturer (MBA program).

Hubert Jaricot

Hubert Jaricot

FINANCE DIRECTOR AND TRADEMARK
VALUATION

Hubert is the Finance Director and brand valuation expert of Nomen International and coaches as such the administrative team. Afters years of experience in overseeing corporate finance of top companies like Safigec, Distriborg or Evolem, Hubert joined the Nomen team. Hubert is notably graduated from the IHFI and holds a DECS Public Accountant certification. He was formerly a counsellor at the industrial arbitration court and is now, in addition to his Nomen role, a vice president of the Commercial Court in Lyons (Tribunal de commerce de Lyon) and a member or representative of the DFCG, A3E and MEDEF professional organisations.