Transport

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Greenovia

CLIENT: LA POSTE

Greenovia is inspired both by the two ideas of sustainable development ("Green") and mobility ("Via"). It is a consultant agency for environmentally friendly transport solutions.

brand naming - Flying Blue

FLYING BLUE

CLIENT: AIR FRANCE - KLM

FLYING BLUE is inspired by both the two airlines KLM and Air France : Flying Dutchman ( name of KLM’s previous loyalty programme) and Blue, Air France’s metaphor for the sky.

name creation - Flexity

FLEXITY

CLIENT: BOMBARDIER

FLEXITY is the name for an international tramway. Built from two words Flexible and City, this name indicates flexibility as well as urbanity.

name-creation-dedicate

DEDICATE

CLIENT: AIR FRANCE

AIR FRANCE has launched Dedicate, an innovative product which makes business trips towards faraway destinations easier.

création-de-nom-Lyria

LYRIA

CLIENT: RAIL FRANCE SUISSE

LYRIA is the name of the Paris-Lausanne TGV (high speed train). It is a reassuring and friendly name which refers to poetry, pleasure and enthusiasm.