Greenovia
CLIENT: LA POSTEGreenovia is inspired both by the two ideas of sustainable development ("Green") and mobility ("Via"). It is a consultant agency for environmentally friendly transport solutions.
Greenovia is inspired both by the two ideas of sustainable development ("Green") and mobility ("Via"). It is a consultant agency for environmentally friendly transport solutions.
FLYING BLUE is inspired by both the two airlines KLM and Air France : Flying Dutchman ( name of KLM’s previous loyalty programme) and Blue, Air France’s metaphor for the sky.
FLEXITY is the name for an international tramway. Built from two words Flexible and City, this name indicates flexibility as well as urbanity.
AIR FRANCE has launched Dedicate, an innovative product which makes business trips towards faraway destinations easier.
LYRIA is the name of the Paris-Lausanne TGV (high speed train). It is a reassuring and friendly name which refers to poetry, pleasure and enthusiasm.