The name of a new brand created by Mondial Moquette in 2012, dedicated to affordable decorating supplies.
The shop offers a “colour range” and it is organised in five departments around five shades of colour in a 1000m2.
Kalico is inspired by a fabric (calicot is a cotton fabric that takes its name from a southwestern Indian city: Calicut), emphasising the product’s domain. Its unique graphic style gives the name strength, distinction and appeal.