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News from your naming agency

Word of the Day #6 – Pantagruelian & Gargantuan

How do you name a brand?

brand namesbrand namingbrand naming processglobal namesnamesnamingNaming Advicenaming pitfallsNaming Strategynaming trends

Word of the Day #5 – Behemotian

CULTUREhistorylinguisticWord of the Dayword originswords

Word of the Day #4 – Mellifluous

CULTURElanguageLANGUAGESlinguisticWord of the Dayword originswords

When brands speak emoji

advertisingBrandcommunicationCREATIVITYCULTUREemojilanguagemarketing

Of the importance of words

BrandcommunicationCREATIVITYCULTUREEnglishhistorylanguageLANGUAGESwords

Word of the Day #3 – Brobdingnagian

CULTURElanguagewords

Easter eggs are the best marketing tool

Attracting attentionBrandBRAND IDENTITYCREATIVITYEaster eggsmarketing

Word of the Day #2 – Serendipity

CULTUREEnglishlanguageLANGUAGESword originswords

What if naming people followed the same rules as naming brands ?

BrandCULTUREnamesnaming

Word of the Day #1 – Pulchritudinous

From Duplo T to Brazuca, what’s in a football name ?

BrazilBrazucacommunicationCULTUREfootballmarketingnamesnamingsoccer

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